Diagnostics
Finding the real reasons for slow loading.
// Speed under control
Speeding up the website without breaking the design and enquiries
Website speed optimization: images, cache, database, extra scripts, plugins, server, PHP, mobile version and verification to make the website faster without losing functionality.
Images
Compression, WebP, sizes, lazy-load and heavy media.
Server
PHP, cache, database, memory, hosting or VPS.
Scripts
Extra JS/CSS, plugins, widgets and external services.
// Speed is not just one button
A slow website may be slow due to the theme, images, plugins or server
Optimization begins with diagnostics: what really slows down the website, and what is better left untouched so as not to break the design, cart, forms or admin panel.
Speed audit
Checking PageSpeed, Core Web Vitals, waterfall, mobile version and real page behavior.
Images
Optimization of weight, format, size, lazy-load and replacement of heavy media where needed.
Cache
Setting up the website cache, browser, server and checking so as not to break the forms and cart.
Database
Checking tables, autoloading, garbage, slow queries and website load.
Scripts and plugins
Searching for unnecessary scripts, heavy plugins, widgets and external services.
Hosting/VPS
If the website runs on its own server, PHP, memory, disk, web server, database and cache are checked.
// Safe optimization
Acceleration should make the website faster, not break it
Aggressive cache and minification settings can break the form, cart, slider or admin area. Therefore, after optimization, key scenarios must be checked.
✓Before work, the current state is recorded and a backup is made.
✓Optimization targets the actual causes: images, cache, database, scripts, server.
✓After the work, forms, menus, mobile version, cart and main pages are checked.
PageSpeedCore Web VitalsWebPCacheLazy-loadDatabasePHPVPS/VDSMobile
// How the work goes
First measure, then accelerate
Without diagnostics, it’s easy to waste time on something that has almost no effect on speed.
Audit
Speed, waterfall, mobile version, images, scripts and server.
Backup
A copy of the files, database and settings is made before any changes.
Optimization
Images, cache, scripts, database, plugins and server.
Check
Forms, menu, cart, admin panel, mobile version and errors.
Control
Repeated measurements and a list of further recommendations.
// When needed
When the speed needs to be checked
- The website takes a long time to open
- Mobile version is slow
- PageSpeed shows bad ratings
- Large images
- Lots of plugins
- Cart slow
- The admin panel is slow
- The website is limited by hosting
- It got worse after the updates
- Customers complain about loading
// Request
You can start with a speed audit
Send a link to the website and indicate which pages seem slow: home, catalog, card, form or admin panel.
// FAQ
Frequently asked questions: Website acceleration
Is it possible to speed up a website without redesigning?
Yes, often it is enough to optimize images, cache, scripts, database and server.
Do I need to score 100 on PageSpeed?
No. What is more important is the real speed and stability of the website. Sometimes chasing 100 points breaks functionality.
What most often slows down a website?
Large images, heavy theme, unnecessary plugins, external scripts, database and weak hosting.
Can cache break a website?
Yes, if configured aggressively. Therefore, after the cache, you need to check the forms, cart, menu and dynamic blocks.
Is it possible to speed up an online store?
Yes, but be careful: you need to check the catalog, cart, checkout, payment and transactional emails.
Do I need access to hosting?
Not always for basic diagnostics, but for deep optimization of the server, PHP and cache it is usually needed.
What to do with large images?
They can be compressed, re-saved in WebP, brought to the desired size and configured with lazy-load.
Is it possible to speed up an old website?
Yes, but first you need to understand what is more profitable: optimizing the current framework or updating the website technically.
Does speed affect SEO?
Yes, but this is one of the factors. The structure, content, mobile version and stability of the website are also important.
Can speed control be included in the service?
Yes, the speed can be checked periodically along with updates and backups.